Today we talk about how Digital Media has changed the landscape of marketing and how the marketing experience is no longer linear and how you need to approach things in order to ensure a successful campaign.
Being a B2B business, it’s probably no surprise that our agency does quite a bit of content marketing on the LinkedIn platform. We publish to their platform, run ads on it and also run targeted organic campaigns (this form of marketing will be a topic I’ll be writing about very soon). I personally have been…
The simplest way to describe the most effective marketing campaigns these days is that the creative idea drives everything. It doesn’t matter what channel you are starting with. If you get the idea right it will get shared across social channels and will be effective.
Companies are not using digital marketing correctly. They are in for a rude awakening, especially with the Internet commoditizing nearly everything. Today we discuss this phenomenon and how to evolve to fend it off.
Not a week goes by that we hear a Real Estate agent say that Digital Marketing just doesn’t work to get them business. When we dig in though, we find these three common problems.
The Facebook Ad platform is taking off like a rocket ship. The platform, as a result is becoming saturated. Here’s how to beat the system and get your lead conversion back to where it belongs.
There are some common themes when it comes to Digital Email Marketing campaigns and some things that most businesses seem to be missing the mark on. Here are some pitfalls to look out for.