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You are undoubtedly telling your brand’s story. The problem is you are telling the wrong story. You are not the hero of your story. Your customer is.
You are undoubtedly telling your brand’s story. The problem is you are telling the wrong story. You are not the hero of your story. Your customer is.
As digital marketing evolves, the customer value journey has become more important than ever. Today we give a step by step process to the full journey.
No matter what industry you are in, the Internet, digital marketing social media has changed the way brands need to be marketing themselves. Here’s why and how to CRUSH IT!
Today we talk about Amazon and their potential play to upend the Real Estate Industry. We talk about why this is important and no matter what industry you are in, and if this happens to you, steps you can take to protect yourself.
The truth is it isn’t the quality of the Facebook leads you are getting. It’s how you are navigating them through the buyer journey. Today we talk about 3 key tips to help you convert more leads into customers.
The media landscape has changed. As a result, brands need to think like media companies and not “traditional advertisers”. Today we explore why and how you need to roll it out.
Starting August 26th, Facebook is going to require advertisers in three key groups to specify that their ads fall in a special ad category. This is going to change the way you have to approach your digital ad strategy.
User generated content can not only help your brand gain authenticity and engagement, it can help you get more social media content out to the Internet, more easily.
Simply saying “We’re good on our marketing” isn’t good enough. Until you’ve performed a marketing audit, you really don’t know. Today we examine why marketing audits are so important.
Part of the problem we come across when talking with brands about getting their content marketing strategies together is that they think content marketing only revolves around a single discipline. Today we talk about 5 of our favorite content marketing strategies.
Engagement is the currency of social media. If you want your great content to get noticed by your ideal clients you have to get them to engage with you. Today we share 3 great tips to drive more engagement.
So many Realtors® say that online real estate leads suck. The truth is they don’t. You’re just choosing the wrong kind of leads and not marketing to them correctly.
The truth is online seller leads don’t suck. You do. But hey, don’t get upset. There are a couple easy steps you can use to fix this problem. Here is what you do…
Even the seemingly best marketing automation platforms and end up being a nightmare to roll out if you don’t prepare yourself for a successful implementation. Today we discuss 4 common reasons this happens and how to avoid them.
Even though the press might try and tell you otherwise, Twitter is still an incredibly popular platform. It’s also a fantastic platform to help you grow your business.
There is no denying today that Video is where it’s at when it comes to attracting eyeballs, driving engagement and building your business. With this in mind, today I want to share 3 mistakes you do not want to make when you create video for your marketing campaigns.
Jeff Bezos is teaming up with an unlikely partner on a new venture. The outcome of that venture could completely upend the Real Estate Industry.
The thing about LinkedIn that I think is so amazing is that from a social marketing perspective, it’s really in …
Today we talk about how Digital Media has changed the landscape of marketing and how the marketing experience is no …
The last week or two I’ve been writing a lot about how companies are messing up digital marketing. I’ve enjoyed …
Being a B2B business, it’s probably no surprise that our agency does quite a bit of content marketing on the …
The simplest way to describe the most effective marketing campaigns these days is that the creative idea drives everything. It doesn’t matter what channel you are starting with. If you get the idea right it will get shared across social channels and will be effective.
Choosing a digital agency or service provider to work with you to help grow your company is a very important …
One of the most remarkable things I find about the digital marketing landscape these days is how many brands are …
Even if you’ve built the most amazing, compelling ad copy with the most vivid, eye-catching imagery if your CTA stinks, your campaign is sunk.
Social Media Marketing and Digital Advertising for Real Estate is not a lost cause. There are plenty of effective strategies you can employ to convert leads and get new business. Today I discuss four tips.
When you develop your own content, one important thing to consider is how many ways you can present that content. Today I hare a practical example on how to do this.
Not a week goes by that we hear a Real Estate agent say that Digital Marketing just doesn’t work to get them business. When we dig in though, we find these three common problems.
For any small brand that wants to look like a big brand, your content marketing strategy does not have to break the bank. Here are my 3 favorite affordable tools to help you along your way.
Curiosity may have killed the cat, but if you leave curiosity out of your digital marketing, you are definitely going to be killing your ad campaign. Today we give some tips on how to build a curiosity marketing campaign.
For any small brand that is trying to bootstrap their social media and digital marketing efforts, they quickly find out …
In our last article we discussed why you should do your Facebook Real Estate ads a certain way. Today we discuss actual Realtor Facebook ads that get great results.