Content Marketing, Digital Marketing 101

3 Fantastic Tools To Help You Build Content & Convert Leads

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For any small brand that wants to look like a big brand, your content marketing strategy does not have to break the bank. Here are my 3 favorite affordable tools to help you along your way.

Instagram Tells The World How Their New Algorithm Works
Content Marketing, Digital Marketing 101, Electronic Marketing, Facebook Advertising, Social Media Marketing

Instagram Tells The World How Their New Algorithm Works

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Given Instagram’s new algorithm change, today I would share with you some very specific things that are important to note, specifically in relation to you making marketing plans to grow your audience and engagement.

Using SMS As Part Of Your Real Estate Lead Follow Up And Nurturing Strategy
Digital Marketing 101, Mobile Marketing, Real Estate Marketing 101, Text Message Marketing

Using SMS As Part Of Your Real Estate Lead Follow Up And Nurturing Strategy

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Not only do text messages have a 97% open rate, but if you are effectively sending them to your best prospects, you will close more business. Today we examine who to target.

Two Facebook Lookalike Audiences That Can Boost Your Real Estate Sales
Digital Marketing 101, Facebook Advertising

Two Facebook Lookalike Audiences That Can Grow Your Customer Base

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One of Facebook’s advertising features we find that businesses are significantly under utilizing are Lookalike Audiences. Here are two underutilized lookalike audiences you MUST incorporate into your digital marketing plans.

I've Got This List Of Homeowners That Responded To My Marketing. Now What?
Digital Marketing 101, Facebook Advertising

I’ve Got This List Of Leads That Responded To My Marketing. Now What?

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We love hearing our client’s tell us that they are getting tons of leads from our marketing programs. We HATE hearing they don’t know what to do next. Here are two easy ways to follow up.