(VIDEO PODCAST) Movou Digital Marketing Podcast Episode 8- Jeff Bezos Is Coming For The Real Estate Industry
Content Marketing, Digital Marketing 101, Podcasts, Real Estate Technology

(VIDEO PODCAST) Movou Digital Marketing Podcast Episode 8- Jeff Bezos Is Coming For The Real Estate Industry

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Today we talk about Amazon and their potential play to upend the Real Estate Industry. We talk about why this is important and no matter what industry you are in, and if this happens to you, steps you can take to protect yourself.

3 Tips To Help You Turn Facebook Leads Into Customers
Digital Marketing 101, Facebook Advertising, Uncategorized

3 Tips To Help You Turn Facebook Leads Into Customers

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The truth is it isn’t the quality of the Facebook leads you are getting. It’s how you are navigating them through the buyer journey. Today we talk about 3 key tips to help you convert more leads into customers.

Facebook Special Ad Categories Will Require You Change Your Ad Strategy
Digital Marketing 101, Facebook Advertising

Facebook Special Ad Categories Will Require You Change Your Ad Strategy

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Starting August 26th, Facebook is going to require advertisers in three key groups to specify that their ads fall in a special ad category. This is going to change the way you have to approach your digital ad strategy.

Movou Digital Marketing Podcast Episode 7- 5 Types of Content Marketing to Boost Your Brand
Content Marketing, Digital Marketing 101

Movou Digital Marketing Podcast Episode 7- 5 Types of Content Marketing to Boost Your Brand

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Part of the problem we come across when talking with brands about getting their content marketing strategies together is that they think content marketing only revolves around a single discipline. Today we talk about 5 of our favorite content marketing strategies.

Why You Need To Perform A Marketing Audit For Your Brand
Digital Marketing 101

Why You Need To Perform A Marketing Audit For Your Brand

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Simply saying “We’re good on our marketing” isn’t good enough. Until you’ve performed a marketing audit, you really don’t know. Today we examine why marketing audits are so important.

5 Types Of Content Marketing To Boost Your Brand Awareness
Content Marketing, Digital Marketing 101

5 Types Of Content Marketing To Boost Your Brand Awareness

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Part of the problem we come across when talking with brands about getting their content marketing strategies together is that they think content marketing only revolves around a single discipline. Today we talk about 5 of our favorite content marketing strategies.

Online Real Estate Leads Suck...
Digital Marketing 101, Real Estate Marketing 101

Online Real Estate Leads Suck…

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The truth is online seller leads don’t suck. You do. But hey, don’t get upset. There are a couple easy steps you can use to fix this problem. Here is what you do…

4 Marketing Automation Traps And How To Avoid Them
Digital Marketing 101, Marketing Automation

4 Marketing Automation Mistakes That Keep You From Converting Leads

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Even the seemingly best marketing automation platforms and end up being a nightmare to roll out if you don’t prepare yourself for a successful implementation. Today we discuss 4 common reasons this happens and how to avoid them.

3 Mistakes You're Making With Your Video Marketing
Digital Marketing 101, Video Marketing

3 Mistakes You’re Making With Your Video Marketing

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There is no denying today that Video is where it’s at when it comes to attracting eyeballs, driving engagement and building your business. With this in mind, today I want to share 3 mistakes you do not want to make when you create video for your marketing campaigns.

Movou Digital Marketing Podcast Episode 4- Creating 10 Pieces of Marketing Content From 1 Original Piece
Content Marketing, Digital Marketing 101

Movou Digital Marketing Podcast Episode 4- Creating 10 Pieces of Marketing Content From 1 Original Piece

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Today we talk about how you can take a single piece of original content and turn it into 10 original pieces of content that you can use to build your brand.

LinkedIn As A Marketing Platform For B2C Companies
Content Marketing, Digital Marketing 101, LinkedIn Marketing

LinkedIn As A Marketing Platform For B2C Companies

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Being a B2B business, it’s probably no surprise that our agency does quite a bit of content marketing on the …

The Creative Idea Drives Everything
Digital Marketing 101

The Creative Idea Drives Everything

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The simplest way to describe the most effective marketing campaigns these days is that the creative idea drives everything. It doesn’t matter what channel you are starting with. If you get the idea right it will get shared across social channels and will be effective.

Four Social Media Marketing Tips For Realtors® That Will Convert And Bring In Business
Digital Marketing 101, Real Estate Marketing 101, Social Media Marketing

Four Social Media Marketing Tips For Realtors® That Will Convert And Bring In Business

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Social Media Marketing and Digital Advertising for Real Estate is not a lost cause. There are plenty of effective strategies you can employ to convert leads and get new business. Today I discuss four tips.

Altering Your Content To Work With Different Social Media Platforms
Content Marketing, Digital Marketing 101

Altering Your Content To Work With Different Social Media Platforms

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When you develop your own content, one important thing to consider is how many ways you can present that content. Today I hare a practical example on how to do this.

Why Your Real Estate Digital Farming Practices Are Outdated
Digital Marketing 101, Real Estate Marketing 101

Why Your Real Estate Digital Farming Practices Are Outdated

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Not a week goes by that we hear a Real Estate agent say that Digital Marketing just doesn’t work to get them business. When we dig in though, we find these three common problems.

Content Marketing, Digital Marketing 101

3 Fantastic Tools To Help You Build Content & Convert Leads

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For any small brand that wants to look like a big brand, your content marketing strategy does not have to break the bank. Here are my 3 favorite affordable tools to help you along your way.

Why Curiosity Marketing Should Be Important To Your Brand
Content Marketing, Digital Marketing 101

Why Curiosity Marketing Should Be Important To Your Brand

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Curiosity may have killed the cat, but if you leave curiosity out of your digital marketing, you are definitely going to be killing your ad campaign. Today we give some tips on how to build a curiosity marketing campaign.

3 Real Estate Facebook Ads That Generate Leads
Digital Marketing 101, Facebook Advertising, Real Estate Technology

3 Real Estate Facebook Ads That Generate Leads

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In our last article we discussed why you should do your Facebook Real Estate ads a certain way. Today we discuss actual Realtor Facebook ads that get great results.

Instagram Tells The World How Their New Algorithm Works
Content Marketing, Digital Marketing 101, Electronic Marketing, Facebook Advertising, Social Media Marketing

Instagram Tells The World How Their New Algorithm Works

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Given Instagram’s new algorithm change, today I would share with you some very specific things that are important to note, specifically in relation to you making marketing plans to grow your audience and engagement.